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April 03, 2006

Comments

Julian

Customer surveys could be worth it. The last couple of times I have been to Lowes or Home Depot the customer service has been horrible! I am now refusing to shop at Lowes ever again. If the companies offer a survey that is customer service and store layout specific, then yes the surveys would be worth the time. Though from past experiences the surveys are to general and vague in the question and answer category. Another problem with past surveys is in the personal information area. I do not want to give out my telephone number or my home address, so could there be a better way to hand out a survey with a prize? How about the survey you take has a matching ticket with numbers on it, that you take. This way you do not have to give out any personal information. Then on the day of the drawing you either have to call or check out a website to see if your number matches. Its a thought, but I am sure there is a problem or two with it.

Mike

John,

The Home Depot survey is national, and they've been running it for a while now. The questions are basic ones about your shopping experience. You could probably design a more interesting one yourself. The information about how to take the survey is on every sales slip, and there is a code to type in so that they can tie it to the store and time/date of your purchase.

I'd be curious to know what they did with the information. Then again, not curious enough to do any research into it.

Jon Strande

Julian, yeah, I agree about the personal information - I hate giving it out. The grocery stores are a prime example of this - they give you those little reward cards and then turn around sell information to the manfucturers about the demographics of purchases.

Mike, yeah, I'd love to know what they're doing with the data as well.

I'm not a fan of those surveys, at all. I think it is lazy way out of trying to better understand what your customers want.

Eve Young

I thought it was a great experence I found a good peice of lumber and great selection of nails and bolts.

Chad Nicolas

I had a great experence also they sold me some 'nuts' and a power 'tools'. It was 'hard' to park there because it was so busy. I even 'got up' early to get there before everyone elese did. I wanted some 'wood' though but they didn't have my sizes.

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