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February 08, 2005



Okay, I will stop giving you grief about not posting - because these two are well worth the wait.

Of course, most NGOs are full of crazy passionate people. I include them because, despite what they like to believe, they must be concerned the same issues that affect businesses. So certainly NGOs.

I know a little used cd store like the one mentioned above. It occurs to me that the people who LOVE their product so much that they devote their life to it, are not the wealthiest entrepreneurs or corporate types.

To be a successful entrepreneur requires a love for making money and building an empire. These qualities make them exceptional at what they do - which is building businesses, but you never get that sense of pride and admiration for what they are selling.

Maybe they are out there - I'd love some examples, if so....



You wrote: "I think that this type of business needs advertising or marketing".

Did you mean: "I think that this type of business DOESN'T need advertising or marketing"? Or am I missing something?

As to your last question: this probably isn't what you were going for, but how about large non-denominational churches, such as Willow Creek Community Church in Barrington, IL? It is a huge enterprise focused on lifting the human spirit, with all kinds of groups, large and small, pursuing their specific interests within the larger community. Their budgets are enormous; their marketing and operations expertise second to none, but the primary focus is NOT the quarterly earnings report. [Note: I am not, nor ever have been, a member of such a church.]


For Aleah, two words: Steve Jobs


On a philosophical level, these are the people who follow their bliss.
They do not need advertising, you are doing it for them. Your love for their product or solution turns into "word of mouth" advertising.

Jon Strande

Aleah, too true - and thank you for the reprieve! :-)

Mike, thank you for pointing that out, yeah, exactly the opposite of what I wanted to say! It is interesting that you bring up the religious thing, although my notion of divinity isn't quite so personal, I'd say that "churches" in general are a pretty solid example. BTW: you didn't comment that I used your initials! LOL!! ;-)

Julian, yep, follow your bliss indeed!



When I saw the title I thrilled/flattered to think that you'd posted about ME! Imagine my sheepish disappointment when it turned out I didn't figure into the post at all. Completely ego-deflating - so I didn't mention it ;-)

Thanks for rubbing it in!

Jon Strande

Mike, with my lack of posting... I had to find some way to lure you back to the blog, I took the vanity route. Sorry, I was trying to find a way to work you in to the post... but alas, you see the results. Please forgive me! ;-)



You needn't do anything to lure me back. I've been here waiting the whole time, with Aleah and your 30 other adoring fans (according to Fouro's clickthough analysis)!

Go Global U!

Alfred E. Neuman

Everybody freeze! Don't attempt to change a anything. Our attorneys will be contacting you shortly.



"a anything"? What a dolt.

Nice idea, Jon. Do you know if that's the derivation of Stewart Brand's "the Well" in San Francisco?

Mike, turns out it was 28 fans - Ernest P. Worrell died in 2000, and Kevin McCarthy is just box office death.

Aleah, how long have you been allergic to entrepreneurs? (Ducks, runs. Fast.)


Okay, I turn my back for a second and I am suddenly picked on. I love entrepreneurs, Mark. I like their energy. I still believe that most entrepreneurs are driven to "build an empire." Some are driven to do that and make lots of money. Nothing wrong with it - Some entrepreneurs are so energetic they make successful futures for all their friends and comrades. That is amazing. But I don't find them to be fixated on a product. I think of entrepreneurs as those people who build businesses because they love their art form: building businesses, not because they love a product and believe in it so much it ends up making them billions = Steve Jobs.

When I said "It occurs to me that the people who LOVE their product so much that they devote their life to it, are not the wealthiest entrepreneurs or corporate types." I meant to say, I don't think that being successful as a business owner is the same thing as being an entrepreneur. By definition, perhaps, but I think there should be a re-creation of the word entrepreneur. Mark, you must see the difference in those who are entrepreneurial and those who are just business owners? I do think there is a difference. Maybe it is passion for starting businesses.


Aleah, I'm a kidder. "I kid because I care," I think you once told me. =)

Yeah, isn't the term for what you're describing "Serial Entrepreneur"? Wham bam, notches in a holster, damn the torpedoes and all that? For them, product is excuse for their back of the napkin Potemkin villages. And it shows. They don't necessarily have a new idea, just a 'cute' or novel delivery system invariably, which is a means to their end: beating back self-doubt, and fear of connection (the latter, strangely, viewed as a drain on their "freedom.") So the end up vigorously creating the wreckage of many people's futures. (Hey, I work with developers, I live the case studies.)

I'm rather partial to Bricoleur, not quite "builder" nor or "inventor" but one who synthesizes what's already out there; finds new uses for old things or latent utility in dormant things and people. Levi-strauss' "The Savage Mind" is a very helpful book in understanding at least one perspective on what drives entrepreneurs and those bricoleurs.


Tap-tap, this thing on?

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